Feasibility Study on Establishment Noodle Rice Bran Stall

摘要

The purpose of this study is to analyze the feasibility of the producing Chicken Noodle based on Rice brand which is have many advantages for human body. In conducting this feasibility analysis will be reviewed through 6 aspects, including market, technical and management, legal permit, environmental issue, and financial aspects. Data collection covers on preliminary study (observation), interview, pictures documentation, and library research. Non financial analysis on this research will be on market analysis, technical issue, finance, management, law and environmental aspects presented as qualitative data which present in descriptive form. Qualitative data is the result of analysis on financial aspect using Microsoft Excel program computer and presented in tabulation form used to classify existing data and simplify in doing data analysis. Based on the results of non-financial feasibility analysis on a market, technical, management, law and environment aspects, still not found any obstacles for the establishment of healthy rice brand Chicken Noodle, but the things have to concern is the technical aspects because the raw material for the product still imported from the outside. For the results of financial analysis in accordance with investment valuation criteria obtained Net Present Value (NPV) results of Rp. 137,883,346, Internal Rate of Return (IRR) of 45%, NetBenefit-CostRatio (NetB/C) obtained 2.01, Break Even Point (BEP) of Rp. 32.911.279, and Payback Period (PP) is 1 year 7 months 6 days. In short, the establishment of Rice Brand Chicken Noodle Stall is feasible to be run and developed.