Introduction to Service Design for Digital Health

摘要

This course addresses the service design of wellness and health services which include digital components. The course will cover methodological and practical aspects of service design, focusing on three key methods -stakeholder maps, consumer journey and blueprint. The service design methods are tried out with interactive exercises, where participants in groups apply the methods to a digital health design case. Service design is an emerging field, which applies a holistic design approach to understand and design for human experience. With an increasing number of digital wellness and health services, both in commercial and public frontiers, it is important to develop services that are easy to use, and where the consumer's journey through the service pathways is fluent and consistent.