Italy's Cultural Heritage is the world's most diverse and rich patrimony and attracts millions of visitors every year to monuments, archaeological sites and museums. The valorization of cultural heritage represents nowadays one of the most important research challenges in the Italian scenario. In this paper, we present a general multimedia rec-ommender system able to uniformly manage heterogeneous multimedia data and to provide context-aware recommendation techniques supporting intelligent multimedia services for the users. A specific application of our system within the cultural heritage domain is proposed by means of a real case study in the mobile environment related to an outdoor scenario, together with preliminary results on user's satisfaction.
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