PROVISION OF DIFFERENT CONTENT PAGES BASED ON VARYING USER INTERACTIONS WITH A SINGLE CONTENT ITEM

摘要

Methods, systems, and computer programs encoded on a computer storage medium, that provide different content pages based on varying user interactions with a content item on a content page. A first content page that includes a first multi-interaction content navigation item may be provided for display within a first application. A first set of user interactions with this content navigation item may cause display of a second content page that is linked to by this content navigation item. A second set of user interactions with this content navigation item may cause display of a different content page that is generated using contextual data. When data indicating performance of the second set of user interactions with this content navigation item may be received, the contextual data may be obtained, based on which, the third content page may be provided for display within the first application.