TARGET AD METHOD USING HEADLINE OR TITLE OF NEWSPAPER ARTICLE BY GENERATING FREE LOTTERY APPLICATION TICKET

摘要

PURPOSE: A target AD(ADvertisement) method using a headline or a title of a newspaper article is provided to issue a free lottery application ticket linked to an AD page of an advertiser to a user clicking the headline or the title including a predetermined word, and link the user to the linked AD page if the user clicks the free lottery application ticket. CONSTITUTION: If the user clicks the headline or the title including the specified word on the web page by visiting a newspaper site, the free lottery application ticket linked to the AD page of the advertiser is issued(s2). If the user clicks the free lottery application ticket, the AD page is linked(s4). If the user clicks a free lottery application ticket button, a lottery ticket number selection page is opened by connecting to a free lottery ticket company server(s6). The user selects lottery ticket numbers, and clicks a registration button after inputting an ID and a password in case of a member(s7). If the registration button is clicked, the selected lottery ticket numbers, the ID, and the password are stored in a database of the server(s8). After a predetermined time, prize money is given to a winner through drawing(s9).