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IDENTIFYING AND VALIDATING FACTORS THAT HAVE PARTICULAR EFFECTS ON USER BEHAVIOR
IDENTIFYING AND VALIDATING FACTORS THAT HAVE PARTICULAR EFFECTS ON USER BEHAVIOR
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机译:识别和验证对用户行为有特殊影响的因素
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摘要
Techniques are described herein for an automatic discovery and validation analyzer that identifies factors that have a particular effect on members of a population in engaging in certain activities. A baseline set and a divergent set of members of the population are identified based on whether a member has experienced a significant change in magnitude of the particular effect during a particular period of time. Differences in behaviors of members of the baseline and divergent sets are then analyzed to identify a candidate factor that corresponds to exposure to an item. Such a candidate factor is then validated as to whether it is a cause of said significant change in magnitude of the particular effect experienced by the divergent set of members.
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