METHOD AND SYSTEM FOR EXCLUDING OUTLIER OF HIT NUMBER

摘要

A kind of method and system is arranged to remove an isolate without isolate, so that the guarantee of advertisement exposes from command a fine reputation number and the setting price of the keyword advertisement based on strike number for removing an isolate around number of commanding a fine reputation. Number isolate of commanding a fine reputation removes system check one and hits number daily about entire keyword set (S201). It hits number isolate removal system and one isolate is removed by using the normal distribution based on daily strike number. Strike number isolate removal system calculates number of commanding a fine reputation, none isolate (S203) in the last month based on daily strike number. The strike number isolate removal system regular price of keyword advertisement based on strike number is at last month (S204). By using the strike number isolate removal system regular price of keyword advertisement hit quantity, a buying power index or weight percent ranking in last month.