PROFIT CREATION SYSTEM AND METHOD IN PERSONALIZED WEB SERVICE ENVIRONMENT, AND ELECTRONIC PAYMENT SYSTEM IMPLEMENTED USING MOBILE PAYMENT DISCOUNT COUPONS

摘要

The present invention relates to a profit creation system and method for a personalized web service environment, and to an electronic payment system implemented using mobile payment discount coupons, and more specifically to a search method separating knowledge and information wherein 'knowledge data emphasizes expertise and is based on reliability' and 'information data emphasizes commercial value and is based on a transaction', whereby web pages are created and managed separately using independent servers or databases, and therefore when specialized knowledge is searched, a search result of knowledge-based web pages is appropriately displayed based on the rank of the knowledge-based search using a knowledge search window, and when commercial information is searched, a search result of information-based web pages is appropriately displayed based on the rank of the information search using an information search window; to a profit creation system and a method for the same promoting mutual benefits based on web sites wherein a personalized web service separates and provides knowledge web pages and information web pages, a knowledge-information provider client provides various knowledge or information via the personalized web page, an advertiser client promotes or advertises goods or products via related specialized knowledge data targeting a number of unspecified individuals with specialized knowledge preference, a seller client sells goods or products to internet users who trust specialized knowledge providers by providing a commercial information data through an introduction, advertisement and promotion of recognized knowledge-information providers, and a customer client buys a product after searching for knowledge or information on the internet or a mobile phone; and an electronic payment system implemented using mobile payment discount coupons.