Method using a social network or website to enable an individual to promote an advertiser's advertising to the individual's personal contacts

摘要

A method using a social network or website to enable an individual to promote an advertiser and related advertising to the individual's personal contacts, such as friends, relatives, and acquaintances. In one embodiment, contacts are prompted that clicking on an advertiser's advertising appearing on the individual's social network page website will enable the individual's contacts to experience a message from the individual, wherein the individual is provide with message capability as compensation or as an incentive. The method also enables procurement and usage of an individual's endorsement to increase the advertising's impact on the individual's contacts. A key principle is than an individual's contacts will likely be more responsive to advertising that appears along with the individual's message, especially when compared to ordinary advertising sans such a message, whereby a contact's interest in the individual's message may result in a transference of interest to the advertiser.