TRAIT-BASED EARLY DETECTION OF INFLUENCERS ON SOCIAL MEDIA

摘要

A method and system for early detection of social media influencers which can use a communications system. A current influencer is selected from a plurality of users communicating on a social network, wherein the current influencer is based on a selection criteria. A database is generated from data of each of the users and the database includes traits of the current influencer. A predictive model is generated using the database. The predictive model includes a scoring method which includes comparing the traits of the current influencer with traits of the plurality of users gathered from the data. The data is analyzed to predict a future influencer of the plurality of users using the predictive model. A predicted future influencer is selected from the plurality of users, using the analysis.