INFLUENCER SOCIAL MEDIA MARKETING SERVICE PROVIDING SYSTEM HAVING SHOP DISTRIBUTION FUNCTION AND INFLUENCER MARKETING EFFICIENCY ANALYSIS FUNCTION, METHOD THEREFOR, AND RECORDING MEDIUM IN WHICH PROGRAM FOR IMPLEMENTING SAME IS STORED

摘要

The present invention relates to an influencer social media marketing service providing system having a shop distribution function and an influencer marketing efficiency analysis function and a method therefor and, more specifically, provides: an influencer social media marketing service providing system having a shop distribution function and an influencer marketing efficiency analysis function, the influencer social media marketing service providing system, which analyzes the data of influencers so as to provide an influencer marketing efficiency analysis result to clients, providing the shop distribution function to the clients in the form of an application programming interface (API), wherein the clients install the shop distribution function API, and then each client independently provides an influencer social media marketing platform, and thus the system can perform influencer selection and operation, which can increase marketing efficiency; a method therefor; and a recording medium in which a program for implementing the same is stored.