ADVERTISEMENT DIFFUSION SYSTEM USING SOCIAL NETWORKING SERVICE, ADVERTISEMENT DIFFUSION METHOD, AND ADVERTISEMENT DIFFUSION PROGRAM

摘要

PROBLEM TO BE SOLVED: To provide an advertisement diffusion system using an SNS, an advertisement diffusion method, and an advertisement diffusion program which improve diffusibility of contents and easily and reliably lead to result rewards.;SOLUTION: An advertisement diffusion system 10 uses an SNS 12, the SNS 12 having: a connection formation part 12A5 forming connection among users in a social network environment; an activity monitoring part 12A3 monitoring users' activities; and a content diffusion part 12B which diffuses to other users within the connection a content about which at least one user in the connection has performed a diffusion activity on the basis of a monitoring result of the activity monitoring part 12A3. The advertisement diffusion system 10 has: a storage part 14B storing contents that can be diffused in the social network environment; a diffusion information acquisition part 14C acquiring diffusion information including a diffusion number of the contents; and a reward determination part 14D determining reward contents on the basis of the diffusion information of the contents.;COPYRIGHT: (C)2016,JPO&INPIT