ENGAGING RETAIL CUSTOMERS OVER COMMUNICATION NETWORKS

摘要

A historical-data module may retrieve historical prices and/or sales numbers for products at a presently-relevant, historical reference time and at other times in an interval encompassing the reference time. A comparison module may generate relative price values and/or sales-number values by comparing prices and/or sales numbers at the reference time to those at other times in the interval for various products. A selection module may select a subset of products with a favorable weighted combination of relative price values and/or sales-number values for a product report presented over a communication network, potentially with a graph of historical prices for the products. Information about a viewer of the product report may further tailor the report. Viewer information may include signals of product interest identified in social-networking posts by natural language processing, viewer search and/or purchase data, the viewer's relations in a social graph of a social networking platform, and/or geo-targeting.