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SYSTEM AND METHOD FOR SELLING AND PURCHASING ADVERTISING SPACE ON OUT OF HOME ELECTRONIC DIGITAL MEDIA DEVICES

机译:在家用电子数字媒体设备上销售和购买广告空间的系统和方法

摘要

The present disclosure relates to the ability to perform online auction and purchase of advertising space on out of home electronic, digital media devices over the Internet. The buyer end user will look for, bid through auction or buy now, and purchase won advertising space through the Internet via the present disclosure. Professional media buyers, such as marketing agencies and/or brands will create a buy plan, query for matching advertising space based upon plan criteria, and make a bulk buy of that matching space through the Internet via the present invention. The owner/operator of indoor or outdoor electronic, digital media device will offer up through the present disclosure their available advertising space.
机译:本公开涉及通过互联网在家庭外电子数字媒体设备上执行在线拍卖和广告空间购买的能力。买方最终用户将通过本公开内容寻找,通过拍卖出价或立即购买,以及通过互联网购买获胜的广告空间。诸如营销机构和/或品牌之类的专业媒体购买者将创建购买计划,基于计划标准查询匹配的广告空间,并通过本发明通过互联网对该匹配空间进行批量购买。室内或室外电子数字媒体设备的所有者/运营商将通过本公开内容提供其可用的广告空间。

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