METHOD AND SYSTEM FOR ESTIMATING BIO-INSPIRED INFORMATION DEFFUSION IN ON-LINE SOCIAL NETWORK

摘要

An ecosystem-based information diffusion prediction method and system in a social network service is disclosed. An information diffusion prediction method is a method of predicting ecosystem-based information diffusion in a social network service, comprising the steps of: estimating information pressure of a user constituting a social network service, information pressure of a nearby user directly connected to the user, A step of generating a virtual path by using an information spreading rate and a preset reference spreading rate, and a step of transmitting information to the one or more members on the social network service using specific information And estimating the propagation path.