Disclosed is a device for packaging products, having a packaging module in which the products are packaged in batches, notably by shrink-wrapping or case packing, and also a belt extending in a conveying direction in order to supply the module with batches of products; the device further includes a supply unit which delivers the products on the belt from a station upstream of the packaging device, the supply unit being based on a linear motor principle and extending at least partially through at least one lateral zone belonging to the packaging device, next to the belt. Also disclosed is a corresponding process.
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