SERVICE-DRIVEN DYNAMIC USER INTERFACE TECHNOLOGY

摘要

Implementations disclosed herein provide a targeted messaging service that interfaces with a targeted messaging client on a device. The targeted messaging service provides a user-specific package to the client that specifies which native controls to invoke in response to which triggering events, as well as the assets to deploy in the controls. The targeted messaging client, which runs in the context of the native application it is supporting, receives the package from the service and monitors for the events that trigger targeted messages. A targeted control is formed by an existing native control combined with a specific asset provided in the package. When a given event occurs, the targeted messaging client merges the asset with the native control and displays the resulting targeted control in a user interface to the application.