SORTING AND DISPLAYING ECOMMERCE PRODUCT REVIEWS

摘要

A processor-implemented method, system, and/or computer program product sorts and displays product reviews of ecommerce products. One or more processor(s) receive product reviews for different types of ecommerce products from product reviewers. Reviewer profiles of the product reviewers, a biometric reading for a user from a biometric sensor, and a geophysical location reading for the user from a geophysical sensor are received. The biometric reading and the geophysical location reading are utilized to define a user profile of the user. The user profile is matched to a specific reviewer profile of a specific product reviewer from the product reviewers. The product reviews are sorted according to the different types of ecommerce products and the specific reviewer profile, visually modified based on the defined user profile, then displayed on an ecommerce webpage.