METHOD AND SYSTEM FOR COLLECTING STATISTICS ABOUT USER VIEWING DATA OF VIDEO ADVERTISEMENT

摘要

A method and system for collecting statistics about user viewing data of a video advertisement. The method comprises the following steps: obtaining feedback information of a user when a video advertisement is being played (101); analyzing operational steps of the user according to the feedback information (102); and collecting statistics about user viewing data according to the operational steps (103). The method and system can implement good user experience.