PPL PPL-Interworking Interactive smart platform system for drama contents based on filming location

摘要

The present invention relates to an interactive smart platform system which associates product placement (PPL) with drama contents on the basis of information of location where drama contents are taken. More specifically, the present invention relates to an interactive smart platform system which identifies a location of a smart terminal device by using a GPS and a beacon, and provides drama contents taken at the place to an application only for the smart terminal device, thereby associating the area itself as PPL for the drama contents. According to the present invention, the interactive smart platform system identifies a location of a smart terminal device by using a GPS and a beacon, provides drama contents taken at the place to an application only for the smart terminal device, and it is possible to associate the area itself as PPL for the drama contents.