A social network post subject area of a social network post is identified using text analysis. A longevity of social network posts related to the social network post subject area on each of multiple hosting platforms is determined using monitored multi-platform post-longevity information. A hosting platform with a determined highest longevity of the related social network posts is recommended from among the multiple hosting platforms. Responsive to user approval of the recommended hosting platform, the social network post is posted to the recommended hosting platform with the determined highest longevity of the related social network posts.
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