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SYNTHETIC USER PROFILES AND MONITORING ONLINE ADVERTISEMENTS
SYNTHETIC USER PROFILES AND MONITORING ONLINE ADVERTISEMENTS
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机译:综合用户个人资料和在线广告监控
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摘要
Disclosed are systems and methods for monitoring and policing online advertisements. Content of a website is evaluated and assigned a score. The content evaluated may be either first-party content or third-party content or both. If the score fails predetermined criteria, a report is generated. Synthetic user profiles can be generated using a browser (or other software) to visit a number of predetermined or pseudo-random sites and accumulate user-specific data as it visits each of the sites. The browser stores off the accumulated user-specific data in conjunction with a synthetic user profile.
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