Customization of web presentation or online sales models by automatic determination of user behavior and user-specific profiles, whereby user behavior is monitored as a series of partial paths between nodes

摘要

Arrangements for user-specific processing of web presentations and or online sales models, whereby processing is dependent on user behavior. A first component of a data processing system monitors user behavior and data changes during use of a web presentation and stores it as a sequence of nodes and partial paths between actions. A second component generates a partially summed graph of the path changes.