PROBLEM TO BE SOLVED: To provide a campaign management system capable of giving, to many campaign applicants, incentives for visiting stores.;SOLUTION: A campaign management system 1 for managing a campaign using a campaign code, includes a campaign code management unit 23, a reception unit 21, a winning determination unit 22, a transmitting unit 25 configured to transmit information that causes an information storage unit of a portable terminal 5 to store first result information, and a communication unit 41 configured to communicate with the portable terminal 5 of a client. The communication unit 41 acquires at least portable terminal information of the client's portable terminal 5, and when predetermined first result information is included, transmits re-application information to the client's portable terminal 5. The communication unit 21 transmits, to the client's portable terminal 5, second result information based on a re-determination made by the winning determination unit 22.;SELECTED DRAWING: Figure 1;COPYRIGHT: (C)2020,JPO&INPIT
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