Method of Evaluating Body Language Using Video Analytics, Virtual Store Areas, and Machine Learning

摘要

A behavioral model defining a current behavior of a consumer in a retail store is generated by a computer based on digital images of the consumer captured in the retail store. The computer then analyzes the generated behavioral model relative to one or more baseline behavioral models, which consider the consumer's specific location within the store, and, based on the results of that analysis, predicts whether the consumer requires assistance. Additionally, the computer implements a learning process that allows it to determine whether the prediction was incorrect, and if so, to update the associated baseline behavioral models.