TECHNIQUES FOR PERSONALIZING APP STORE RECOMMENDATIONS

摘要

Disclosed herein is a technique for providing software application recommendations to a user of a computing device. The technique can include: (1) receiving, from the computing device, a request for at least one software application recommendation, (2) identifying, among a plurality of user profiles, a user profile associated with the user, (3) accessing a plurality of software application profiles (SAPs), wherein each SAP of the plurality of SAPs is associated with a respective software application managed by the server computing device, (4) analyzing the user profile against a subset of the plurality of SAPs to identify, among the respective software applications associated with the subset of the plurality of SAPs, at least one software application to recommend, (5) associating the at least one software application recommendation with the at least one software application, and (6) causing the computing device to display the at least one software application recommendation.