AUGMENTED REALITY BASED INFLUENCER MARKETING METHOD AND SYSTEM

摘要

The present invention relates to an augmented reality-based influencer marketing method and system, in which an augmented reality space is created in a store where the user is located, and a plurality of virtual characters including any one of points and products in the generated augmented reality space A plurality of store terminals to arrange a; An influence marketing service providing device that displays the locations of a plurality of stores on a map based on location information of each store terminal, and arranges an augmented reality space generated by the corresponding store terminal for each store; And visiting at least one of the plurality of stores with reference to the map, accessing an augmented reality space within the store to select one of a plurality of virtual characters, and any one of points and goods included in the selected virtual character. Including a plurality of customer terminals for acquiring, the influence marketing service providing device counts the number of visitors for each store as the plurality of customer terminals visit each store, and the counted number of visitors is the plurality of stores It is characterized in that it is provided to the terminal.