No dejes que el miedo te aparte del camino. Adopta un niño : campaña de comunicación para incentivar e informar sobre la adopción infantil en el Ecuador

摘要

Child adoption is a practice that has been going on many years ago, there are hundreds of abandoned or orphaned children for various reasons, and most of these children live in foster homes. Moreover infertility rate is higher than ever, Ecuador currently the 12% of men and 15% of women are infertile. Most of these people want to have a child, adoption is a choice for people who want children and children who want to have a family.The campaign "No dejes que el miedo te aparte del camino" was conducted with the aim of encouraging people who want to adopt to leave their fears and continue the path of adoption and in turn inform the public about the process of adoption in Ecuador.