Business Plan for the Small Retailer. Management and Planning Series

摘要

A good business plan gives the small retail firm a pathway to profit. This publication is designed to help an owner-manager develop a sound business plan. To profit in business, you need to consider the following questions: What business am I in. What goods do I sell. Where is my market. Who will buy my goods. Who is my competition. What is my sales strategy. What merchandising methods will I use. How much money is needed to operate my store. How will I get the work done. What management controls are needed. How can they be carried out. When should I revise my plan. Where can I go for help. As the owner-manager, you must answer these questions as you draw up your business plan. This publication is a combination of text and suggested analyses so you can organize the information you gather from research to develop your plan.