US Army Recruiting: A Critical Analysis of Unit Costing and the Introduction of aRecruiting Bonus Incentive Model

摘要

This thesis accomplishes three goals: (1) Provides an overview of US ArmyRecruiting. (2) Identifies limitations in the Army's application of unit costing as a management tool in the area of recruiting. (3) Introduces a bonus incentive structure for recruiters that assists in maximizing market potential and provides management information to facilitate efficient resource allocations.