Retail Consultant George Whalin Reveals What It Takes to Become a Retail Superstar

摘要

For those who have worried that independent retail stores would become extinct due to the rise of the big box, retail consultant George Whalin offers some positive news to the contrary. Whalin is the author of "Retail Superstars: Inside the 25 Best Independent Stores in America," which effectively refutes the idea that independent retailers are a dying breed. The book gives wonderful examples of independent stores in a variety of industries-home furnishings, hardware, appliances, jewelry and more-that are doing a bang-up job of surviving in the face of bigger, better-financed competitors.