What is a 'silo,' how do you know you are inside one?

摘要

Oil IT Journal Editor Neil McNaughton reflects on industry 'silos' such as geophysics, petroleum engineering and process. The 'digital oilfield' started with a 2001 marketing push from Sun Microsystems. Today, Microsoft carries the digital oilfield torch. While digital oilfield proponents advocate 'collaboration,' the initiative can be seen as tending toward yet another silo! Do we need a 'Society of Petroleum IT' (SPIT!) to broadcast the 'business benefits' of digital?