A CASE FOR STRATEGIC PARTNERSHIPS WHY THE BEST THING FOR YOUR BUSINESS MAY BE TO REFER YOUR CLIENTS SOMEWHERE ELSE

摘要

In everyday life, we may refer to someone as a "Jack-of-all-trades," to highlight their wide-ranging skills. However, all too often we forget the original ending of that phrase: namely, "master-of-none." When we try to be all things to all people, we are setting ourselves up for underachievement from the outset.