Asia will be Cooper's growth engine: Learning from the past

摘要

Tsaur, who has faced the harshness of economic downturn while studying in the US reeling under the 'oil shock,' also knows the art of survival. He believes that every adverse situation offers challenges from where one could learn and profit. During the current economic downturn, he is benefiting from cost innovation that he has come up with. It is based on developing a corporate culture in the China operations. Cooper Chengshan is able to attain Six Sigma quality certification. It has developed a product mix that is more customer-oriented than that of the competitors.