We'll emerge as a global SR brand

摘要

The formation of ARLANXEO, a joint venture of two industry giants --LANXESS and Saudi Aramco -- is a landmark development in the global synthetic rubber business. In an interview to Rubber Asia, Jan Paul de Vries, Chief Executive Officer of ARLANXEO, explains the factors that led to the formation of the new JV, how it will leverage the combined strengths of the two partners to enhance their competitive edge in the global market and how it will benefit the customers. He points out that the current market environment with over-capacities and price pressure is a major challenge for the SR industry and asserts that ARLANXEO is well-prepared to face this challenge and position itself as a fully integrated major player in the synthetic rubber industry.