Honda FIT - Cautious Innovation for a Popular Model

摘要

The original Fit released in 2001 was meant to give form to a small car for a new age, based on the idea that in the future the hierarchy of cars as determined by size and price would disappear. This hierarchy is still with us today, but the Fit remains a car that is driven by people of all ages. The values proposed by the Fit have been recognized around the world, and the car has been a great hit, with a total of over two million units having been sold in 115 countries. The Fit is appreciated by men and women, young and old. Will the new model that has just been released be able to inherit the same popularity?