Be aware when using social media

摘要

In last issues MIM, we looked at the various social media channels your business can use to its commercial advantage. Here, David Poddington highlights what to be wary of when doing so... The new age of digital media is upon us: where promoting your business on websites, tweeting and blogging is taking over traditional marketing and communication methods. With the results being instantaneous, not having an up-to-date website and/or social media profile could rank you behind your digitally active competitors and disadvantage you in the marketplace.