Fast track

摘要

LAUNCHING ANOTHER CAR BRAND IN AUSTRALIA IS FRAUGHT WITH DANGER. SO WHY IS GM BRINGING BACK CADILLAC? HANDS UP... how many brands has General Motors sold in Australia over the years? Holden, of course, was the main one, before it was ruthlessly dispatched in 2020. Saab, too, was incorporated under the GM operations umbrella back in 2005, before sputtering to a halt in 2013. There was also a short-lived and ultimately unsuccessful attempt to roll out the Opel brand in 2012 - adecision that was overturned within 10 months.