COMPOSING TASTE WITH NATURAL FLAVOUR BUILDING BLOCKS: FRESH, NATURAL - AND STRAIGHT FROM THE FRUIT

摘要

Consumers are increasingly going for naturalness in food and beverages. For a balanced, healthy diet they expect high-quality products made from fresh raw materials and containing as few artificial ingredients as possible. However, taste and enjoymentmust not be neglected. With the aid of natural flavours, taste profiles can be created that precisely match consumer requirements. That is why fruit flavours are gaining in significance in the beverage industry, The most popular tastes in the majority of all drinks are the citrus flavours. Since consumers the world over know, appreciate and demand them, the flavours of fruits such as oranges, lemons, limes and others are finding a ready market.