The effects of social network sites on learning performance: the study of college students in Taiwan

摘要

The aim of this study is to empirically investigate the effects of social network sites on learning satisfaction and learning performance of college students in Taiwan. The properties observed on social networks sites including social network ties of students, the absorptive capacity of social network groups, the expected associations, the knowledge gained and shared on networks, as well as the perceived value of social networks. 165 questionnaires were collected. The results showed that knowledge gained, expected associations and knowledge sharing significantly affect the degree of satisfaction of college students. The results also demonstrate that the more college students are satisfied with the activities on the social network sites, the higher the performance of the students tend to reach.