Package of new DEMIO

摘要

The first Demio achieved high customer evaluation in its roomy seating space for four adults and great packaging utility to enable two mountain bikes to be loaded by folding rear seats backward, and a compact body size that is convenient for Japanese tower parking systems. Inheriting and further improving the advantages of the first model, we aimed to materialize "Spacious Interior" and one of the Mazda brand DNAs of "Exceptional functionality" in the development of the new Demio. Particular focuses have been placed on the following four features: "Outside looks small, but inside is roomy", "Ideal driving position for any physique", "Easy and flexible seat arrangement", and "Small article and cargo room convenience". This paper introduces concrete measures including key technologies such as instrument panel, seat, and audio & navigation.