Potatoes: America's favorite vegetable

摘要

Understanding the consumer is important to learning what their motivations are and how to stimulate potato consumption.To understand changes in consumer opinions of potatoes, Potatoes USA conducts an annual Consumer Attitudes and Usage (A&U)study. The A&U tracks consumers' self-reported usage of potatoes, current beliefs on health-related topics and overall attitudes toward potatoes. The 2019 study revealed many valuable insights.