The future of packaging is connected- turning packs into experiencesInterview with SIG's Senior Product Manager Automation and Digitalization

摘要

Where did this product come from? It is a simple question that is fuelling anew era of fully transparent and traceable products. Consumers want to buy healthy, quality food that they can trust. They want to know where it comes from, who produced it, where it has been, and how it got to their table. They want to understand the entire food supply chain - from farm to fork. And, for this added peace-of-mind, they are likely to pay a premium.