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首页> 外文期刊>International Journal of Services and Operations Management >Energy and its interplay with global corporate social responsibility and sustainability efforts
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Energy and its interplay with global corporate social responsibility and sustainability efforts

机译:能源及其与全球企业社会责任和可持续发展努力的相互作用

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There are many advantages to mandating CSR policies and practices that deal with the use of energy, with much that that responsibility of promoting green-based approaches and sustainability as part of a socially responsible company on it marketing activities. It is important to identify what each organisation could do to promote environmental gains directly related to the use of energy and the need to minimise the use of green-washing campaigns in order to boost company's reputation at minimal costs. Market expectations general illustrate that if an organisation does not provide certain services or products in a satisfactory manner, another organisation will gain business or popularity. Public awareness of energy, CSR, and eco-friendly actions at the corporate level are increasing playing a role in the global economy and empowered customers' purchase intentions.
机译:授权处理能源使用的企业社会责任政策和实践有许多优势,这使得促进基于绿色的方法和可持续性的责任作为对其营销活动的社会负责公司的一部分。 重要的是要确定每个组织可以做些什么来促进与能源的使用直接相关的环境收益以及最小化绿色洗涤活动的必要性,以便在最低成本下提高公司的声誉。 市场预期一般说明,如果组织不能以满意的方式提供某些服务或产品,另一个组织将获得业务或受欢迎程度。 公众对企业水平的能源,企业社会责任和环保行动的认识正在增加在全球经济中发挥作用,并赋予客户购买意图。

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