FROM 1 October 2019 onwards,all items sold on Amazon that do not exceed a defined size or weight must be certified as having”frustration-free packaging”.For a long time,Amazon was criticized for sending products to its customers in transport packaging that was sometimes far too large.In response,the company launched its”frustration-free packaging”program already ten years ago.The aim was to reduce waste,save costs and offer customers packaging that was easy to open and 100 percent recyclable.The program includes various sustainable packaging variations,such as shipping small items in pouches instead of cartons,optimizing available carton sizes,and introducing recyclable pouches.The company reports that it has also worked with its global sales partners to develop ready-to-ship product packaging.
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