We can not predict the future, but by looking at past difficulties, we see what has enabled the cotton industry to continue to prosper in the face of hardship. The Brazilian cotton industry is an excellent example from which to learn, as their struggles and triumph over adversity corresponds to the struggles of the global industry in these current trying times. History has shown that, for Brazil, adversity is an opportunity. To fully understand this opportunity it is necessary to look back at the past to appreciate the future potential.
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