Impact of NAIP Project, “Value Chain on Flowers for Domestic and Export Markets” on Technology Adoption among Jasmine Growers in Erode District

摘要

The project “Value Chain on Flowers for Domestic and Export Markets” funded under National Agricultural Innovation Project, ICAR, New Delhi and was implemented by Tamil Nadu Agricultural University to address all those missing links by intervening in production, post harvest and marketing aspects of jasmine value chain. This paper focuses on the impact of NAIP on technology adoption among jasmine growers. The results revealed that awareness, knowledge and adoption of precision technology and average yield significantly improved after implementation of NAIP.