OK, time for a reality check: No matter how much we may love the business, the cold, hard truth is selling outdoor power equipment isn't the most glamorous profession in the world. As a result, new people aren't exactly clamoring to get into the industry. Finding qualified employees --technicians, salespeople, counter clerks, even department managers -- is one of the greatest challenges facing dealer principals. This issue has far-reaching implications. Fewer sons and daughters are following in their parents' footsteps, which makes succession planning very difficult if there are no children or dedicated, motivated employees to whom the business can be sold.
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