Crabtree & Evelyn Repositioned As Trendy Natural Products Company

摘要

Crabtree & Evelyn is repositioning itself as an "on-trend" natural products marketer,aiming to capture the 25-50-year old demographic,the company reported.Tapping its "30-year old expertise in botanical formulations," Crabtree will enter several new categories,including its first complete facial care line,the firm said.