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>Party time: New Fiesta went from drawing board to production reality in a mere 23 months, We spoke to Jeremy main, chief engineer, B segment products, ford, to find out how
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Party time: New Fiesta went from drawing board to production reality in a mere 23 months, We spoke to Jeremy main, chief engineer, B segment products, ford, to find out how
Think Ford Fiesta, think mum's shopping, and learner and pensioner drivers. One maybe forgiven therefore if he or she views the new Fiesta project as dull and insignificant, and lacking the pizzazz of a sexy product development such as its distant cousin, Aston Martin's Vanquish supercar. However, as David Thursfield, chairman, Ford Europe, highlights; "Small cars are crucial to the success of any volume car manufacturer in Europe." With new Fiesta's sales predicted to exceed 300,000 units a year, few can question the importance of this town car. And yes, you've guessed it, Fiesta's test program had to be one of the Blue Oval's most comprehensive to date.
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